• Founded in 1901; over 120 years of history
• Family-owned and operated by the 4th generation of the Plarre family
• Over 85 outlets across Australia
• Recognized as one of Australia's Best Rated Franchises at the Topfranchise Awards every year since 2013
• Resilient business model that has survived through 2 world wars, 2 depressions, and 2 global pandemics

• 4 weeks full-time initial training program
• Ongoing business coaching
• Support with local area marketing and promotional materials
• Assistance with site selection, lease negotiations, and refurbishments
• Guidance on financial performance and relationships with lenders
• Support for staff management and payroll processing
• Dedicated Business Support Manager for ongoing assistance
• In-house Marketing Team support

• Early morning: Receive freshly made products delivered from the central Melbourne bakery
• Morning: Oversee store opening, manage breakfast rush, ensure product quality and customer service
• Midday: Handle lunch crowd, manage inventory, place orders for the following day
• Afternoon: Administrative tasks, staff management, local marketing activities
• Evening: Oversee store closing, review daily sales, plan for the next day
• Throughout the day: Quality control, customer interaction, staff training, and addressing any operational issues
• Regularly: Analyze sales, manage online orders and delivery services, implement marketing strategies, and network with other franchisees

Franchisees are expected to be hands-on in the business, especially during the initial stages, to ensure smooth operations and maintain Ferguson Plarre's brand standards. The franchise model allows for no baking in-store, with all products created at the central bakery and delivered fresh daily.

• No baking experience required
• Strong business acumen and management skills
• Customer service orientation
• Ability to follow the Ferguson Plarre system and brand standards
• Financial capability to meet investment requirements
• Passion for the Ferguson Plarre brand, products, and guests
• Strong communication skills with ability to lead and manage a team
• Community and sustainability-minded
• Ambition, determination, and willingness to work hard
• Strong organizational skills