Liv Eat Franchise Business for Sale in Penrith, NSW 2750
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Frequently Asked Questions about Liv Eat
Company overview and history
Liv Eat, established in 2006 by passionate health enthusiasts in Tasmania, has rapidly evolved into a prominent franchise network in the Australian health food industry. As of 2025, the company boasts 18 locations across Tasmania and mainland Australia, offering a unique blend of nutritious, delicious meals with a focus on clean eating and sustainability. The concept marries high-quality, locally-sourced ingredients with a modern, approachable dining experience, catering to health-conscious individuals and casual diners alike.
Product/service offerings
Fresh, Healthy Menu Offerings
Handmade natural food prepared fresh daily using chef-created recipes
Wide range of options including:
- Warm bowls - Burritos - Smoothies - Grab n' Go items (pies, salads, snacks)
Menu caters to all dietary requirements
Focus on fresh, nutritious ingredients while maintaining taste and convenience
Quality Standards & Sourcing
Only the freshest ingredients sourced daily
Strict avoidance of:
- Unnecessary fats - Artificial colours - Artificial flavours - Genetically modified products
Support local farmers and suppliers
Emphasis on freshness and quality control throughout preparation
Service Style & Experience
Dual service model to meet varied customer needs:
- Quick-service "grab n' go" selection for convenience - Made-to-order menu for personalised experience
Available in multiple formats:
- Food court locations - Strip mall sites - New drive-thru model in development
Focus on creating a welcoming, health-conscious atmosphere
Customer-centric approach emphasising convenience and quality
Technology Integration
Modern POS systems for efficient service
Contactless ordering options
Digital menu boards
Customer loyalty programmes
Data analytics for:
- Sales pattern tracking - Customer buying habits - Inventory management - Marketing campaign optimisation
Image Gallery for Liv Eat
Target market and industry trends
Liv Eat appeals to a broad demographic, from fitness enthusiasts seeking nutritious post-workout meals to busy professionals looking for quick, healthy lunch options. Key industry trends include:
Rising demand for plant-based and 'clean eating' offerings
Increased interest in locally-sourced and organic ingredients
Growing popularity of customisable meal options
Emphasis on sustainable packaging and eco-friendly practices
Trend towards 'food as medicine' and functional ingredients
Focus on digital ordering and delivery services
Increased demand for transparency in nutritional information and sourcing
Preference for contactless operations and table ordering systems
Ongoing fees (royalties, marketing fees)
Franchise royalty: 10% of revenue
Training and support provided to franchisees
Comprehensive initial franchise training programme
On-site support during store launch
Ongoing operational and business management guidance
Regular training sessions and workshops on nutrition and food trends
Access to proprietary recipes and food preparation techniques
Marketing materials and campaign support
Dedicated franchise support manager
Assistance with local store marketing and community engagement
Support with hiring staff for store launch and day-to-day operations
Access to head office team for ongoing support
Day in the life
A typical day for a Liv Eat franchisee might unfold as follows:
Early Morning (6:30 AM - 9:30 AM): Arrive at the store, check in with the morning leadership team, inspect displays and product quality, review previous day's sales, reconcile banking, check emails, and review ordering. Assist with coffee and sales during the morning rush.
Late Morning (9:30 AM - 12:30 PM): Handle administrative tasks, conduct staff training, prepare for lunch service, and ensure smooth operations.
Lunch (12:30 PM - 2:00 PM): Work with the team during the busy lunch rush, observe workflow, ensure brand standards are met, and provide ongoing training.
Early Afternoon (2:00 PM - 5:00 PM): Oversee store recovery from lunch trade, restock displays and fridges, handle administrative tasks, conduct recruitment and interviews, and prepare for dinner service.
Evening (5:00 PM - 8:00 PM): Debrief with the night leadership team, ensure quality standards during dinner service, and assist with customer service during busy periods.
Throughout the day: Balance hands-on operational involvement with strategic management duties, including data analysis, staff training, improvements, forecasts, and rostering.
Throughout the day, the franchisee balances hands-on operational involvement with strategic management duties. This role requires a blend of nutritional knowledge, customer service skills, and business acumen to ensure the franchise operates efficiently whilst delivering high-quality, nutritious food and a satisfying experience for every customer.
Staffing requirements
A typical Liv Eat franchise requires a team of skilled professionals. While specific numbers may vary based on location size and demand, a standard staffing structure might include:
1 store manager
1-2 shift supervisors
3-5 team members (mix of full-time, part-time, and casual)
1-2 kitchen staff
Location requirements and territory information
Ideal Liv Eat franchise locations typically feature:
High-visibility areas with good foot traffic
Proximity to office districts, fitness centres, or health-focused precincts
Adequate parking facilities
Space for dine-in seating and takeaway counter
Potential for outdoor seating
Options for food court, strip mall, or standalone locations
Potential for drive-thru model (soon to be launched)
Each franchisee is granted a protected territory, usually based on population or geographic boundaries, to ensure minimal cannibalisation between Liv Eat locations.
Financing options available
For information about financing options for the Liv Eat franchise, we recommend reaching out to the franchise using the "Send Enquiry" function on Hattch. They may have partnerships with financial institutions or offer their own financing programmes for qualified candidates.
Franchisee qualifications and experience required
Strong leadership skills
High energy and motivation to learn and succeed
Excellent people skills and customer service orientation
Passion for food and healthy lifestyle
Strong work ethic and ability to achieve goals
Professional mannerisms
Financial capability to meet investment requirements
Marketing and community engagement skills
Ability to lead and motivate a team
Willingness to follow the Liv Eat system and maintain brand standards
Commitment to working in the business with a hands-on approach
Unique selling propositions and competitive advantages
High-quality, nutritious meals at accessible price points
Customisable menu options to cater to various dietary requirements
Strong focus on sustainability and eco-friendly practices
Efficient operational model with quick service capability
Flexibility in store formats (food court, strip location, drive-thru)
Established relationships with local suppliers for fresh, quality ingredients
Robust digital presence and online ordering capabilities
Commitment to nutritional education and transparency
Regular menu innovation to keep offerings fresh and on-trend
Strong brand recognition in the health food market
Dual service style: grab n' go and made-to-order options
Challenges and potential risks for franchisees
Intense competition in the health food and fast-casual dining sector
Fluctuations in fresh produce costs and supply chain disruptions
Changing consumer preferences and dietary trends
Managing food safety and quality control across all menu items
Attracting and retaining skilled staff in a competitive labour market
Adapting to evolving technology in food service and delivery
Potential economic downturns affecting discretionary spending
Maintaining consistency across multiple locations
Balancing profitability with commitment to high-quality, fresh ingredients
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Franchise Overview
Number of Franchises:
5
Number of Franchise Locations:
13
Number of Corporate Locations:
4
Franchise Partner Type:
Owner Operator, Investor
Opportunity Type:
New Franchise
Year Established:
2006
Investment Range:
$200K - $1M
Can you afford this Liv Eat in Penrith?
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