Fernwood Fitness provides comprehensive training and support to franchisees, including:

• Face-to-face training
• In-club mentoring
• Onboarding training
• How-to guides and resources
• Ongoing marketing assistance
• IT support
• Access to experts in Information Technology, Human Resources, Marketing, Procurement, and Research and Development
• Regular communication sessions and meetings

A typical day for a Fernwood Fitness franchisee might include:

• Early morning: Overseeing the opening of the club and morning fitness classes
• Mid-morning: Meeting with staff, reviewing schedules, and addressing any operational issues
• Afternoon: Handling administrative tasks, such as membership management and financial oversight
• Evening: Monitoring peak hour gym usage, engaging with members, and ensuring high-quality service delivery
• Throughout the day: Implementing marketing strategies, networking with local businesses, and staying updated on fitness industry trends
• Regularly: Analysing performance metrics, planning promotional activities, and strategising for business growth

Franchisees are expected to be hands-on in the business, especially during the initial stages, to ensure smooth operations and maintain Fernwood Fitness's brand standards while fostering a supportive environment for women's fitness and wellness.

• Strong business acumen and management skills
• Passion for fitness and women's health
• Customer service orientation
• Financial capability to meet investment requirements
• Ability to follow the Fernwood Fitness system and brand standards

Prior experience in the fitness industry may be beneficial but might not be mandatory.