How Hattch Works
Three simple steps to find your perfect franchise match
Our simple assessment comprises of 16 drag and drop questions, followed by 15 select one questions
Our matching algorithm finds franchise opportunities that your profile matches the top performing franchisees of that franchise
Enquire directly with franchisors and share your match score to increase your chances of being awarded a franchise
About the Assessment
Hattch’s franchise compatibility assessment, powered by Zorakle Profiles, can be used to understand which franchises are the best fit for your unique set of skills, values, interests, and culture. There are no other equivalent assessment tools in the market that can accurately predict your compatibility with a franchise. By comparing your assessment with the benchmarks for each of our franchise partners, we can match you with a high degree of accuracy. Read on to learn how it all works!
People in the USA have taken the Zorakle assessment that Hattch uses to power our match making.
Of the people that have completed the Zorakle assessment have successfully become franchisees.
Match score is the scientific recommendation that indicates you are a good fit for that franchise.
Values
Science – Stanford Research & Dr. Clare Graves
Why is values alignment important?
Having shared values with a franchise system provides a solid foundation for a long-term business relationship. Like-minded people have a basis for understanding, communicating and exercising judgment. Values alignment helps build strong brand recognition for all involved. There is a strong link between financial performance and values alignment.
Stage of Growth
Science – Neil Churchill, Caruth Institute
Why is it important?
Stages of Growth are determined by a company’s managerial style, organisational structure, formal systems, major strategic goals and founder involvement. As a franchise organisation grows, the systems and procedures will adapt to support an evolving business model, the needs of the franchisees and to satisfy end-user demands.
Culture
Science – University of Michigan
Why is it important?
Culture determines the environment, strategies and practices that in turn inspire and engage franchisees to perform optimally. Culture alignment is important for morale and maintaining good relationships. The key to using culture to improve performance lies in matching cultural attributes to franchisor and franchisee goals. A culture that is congruent and clearly communicated provides endless benefits to a franchise organisation. There are 4 Cultural Types.
Work Style
Science – William Marston & Harvard Business School
Why is it important?
Work Style is particularly important for franchisees as they will set the pace, priorities and direction for employees, partners, vendors and clients. Work Style translates into how one will delegate, direct, motivate, manage, evaluate and resolve day-to-day business situations.
Core Competencies
Science – Strengths Finder, Gallup
Why are they important?
Complementary Competencies provide a framework for forming collaborations between franchisee and franchisor. In doing so it presents numerous ways of correspondence between the expertise of the franchisor and the skills of the franchisee.
